October 19, 2014

I Had a Dream: AD Williams Chapter

Dreamers: A Promise to Children

Keeping a Long Term Promise

In 2001, 60 second graders at A.D. Williams Elementary School were “adopted” by two local churches to mentored and supported throughout their primary and secondary education. Though their original school closed and the student dispersed to other area schools,  remarkably, more than 50 of these children graduated in 2012. Many went to college and university.

In 2011,  Good Thinking was asked to help this organization raise critical funds that would support their education and advancement  through the duration of their junior and senior terms.  Good Thinking provided the organization a new identity (mark and logotype), original photography, web site, donor experience and print collateral for their annual fundraising event.

Category: Branding, Collateral, Photography